Service · Website Speed Optimization
Website Speed Optimization
fast where it counts.
Faster load times that improve UX, rankings and conversions. Delivered by the Azyran senior team, with the care of a partner, not a vendor.
Faster pages, measurably: Core Web Vitals brought into the green without breaking design or functionality.
Speed work is detective work: profiles and waterfall charts point at the exact culprits, plugins, images, queries, scripts.
We fix causes rather than symptoms, so gains persist through normal content updates.
Before/after evidence is standard: same URLs, same devices, side-by-side numbers.
What we deliver
What gets optimised.
service covers.
Diagnosis
Frontend and backend profiling showing precisely where milliseconds go.
- Waterfall analysis
- Server profiling
- Issue ranking
Frontend fixes
Images, fonts, CSS and JavaScript slimmed to what the page truly needs.
- Image pipelines
- Script deferral
- Critical CSS
Backend & caching
Queries, caching layers and CDN configuration tuned for repeat visits.
- Query optimisation
- Cache strategy
- CDN setup
Our process
Measure twice, fix once.
on this.
Nothing merges without a before/after check.
Measure
Baselines captured across devices, locations and key templates.
Diagnose
Culprits identified and ranked by user-perceived impact.
Optimise
Fixes applied incrementally, functionality verified at each step.
Prove
Re-measured scores plus a regression guard for future changes.
What's included
Included in the work:
the delivery.
- Multi-device baseline
- Waterfall & profile analysis
- Image optimisation pipeline
- CSS/JS streamlining
- Caching configuration
- CDN setup
- Core Web Vitals fixes
- Before/after report
The no-drama clause
What you'll
never get.
No agency theatrics, no fine-print traps. Just a straight path from brief to launch.
- ✕No hidden fees or surprise invoices
- ✕No template lock-in — the code is yours
- ✕No ghosting after sign-off
- ✕No jargon-filled reports you have to decode
- ✕No vague timelines or moving goalposts
Spot any of these elsewhere? That's your cue to run.
Timeline & investment
What to expect,
clearly explained.
Most stores finish within two weeks.
| Project type | Typical timeline | What it includes |
|---|---|---|
| Quick win pass | 1 week | High-impact fixes only |
| Full optimisation | 1–2 weeks | Frontend and backend complete |
| Complex/commerce | 2–3 weeks | Checkout-safe, staged rollout |
| Guard rails | Quarterly | Regression checks after changes |
Custom vs template
Root-cause speed wins
over cache tricks.
What clients say
Work our clients
actually saw.
They treated our store like their own. The rebuild paid for itself within the first quarter — conversions up, costs down.
They redesigned our website and enquiries nearly doubled within months. Clear, quick and genuinely strategic.
The field app halved our reporting time, and our team actually enjoys using it now.
FAQ
Common questions.
Which scores do you target?
Green Core Web Vitals on key templates, using field data where available, lab data elsewhere.
Will design change?
No. Pixels stay; only what loads them changes.
Our host says the server is fine.
Sometimes true, rarely the whole story. Profiling settles it with data either way.
Can speed really affect sales?
Consistently, especially mobile: slower pages leak visitors before they ever reach the offer.
Does a CDN cost extra?
The provider fee is yours and small; configuration is part of the work.
Will caching break cart or login features?
No. Caching is configured around dynamic behaviour deliberately.
Might you tell us to change hosts?
Only with profiling evidence. Sometimes the host genuinely is the bottleneck.
Speed scores change daily. Which count?
Field-data trends over weeks matter more than any single lab snapshot.
Third-party scripts slow us down. Fixable?
Chat widgets and trackers get audited, then deferred, trimmed or replaced.
How do we keep the speed afterwards?
Quarterly guard-rail checks catch regressions before visitors feel them.
